Step · Documented
The Proof Portfolio Score
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A price without proof is a preference. A price with proof is a receipt. The distance between them is documentation.
What this reveals. One score: whether your case studies, outcomes, attributions, and client statements would justify your current price to a decision-maker who never met you.
What it does not do. It does not draft your case studies or interpret their strength for a specific buyer. It flags where proof exists, where it is thin, and where it is absent.
Do you have documented case studies for your recent client engagements?
Written accounts of the work delivered, the outcome, and how the outcome was measured. Not the pitch deck. The receipt.
Do your case studies cite specific dollar outcomes?
Revenue delivered, cost saved, risk avoided, efficiency gained: priced in the client's own numbers, not adjectives.
Do you have written attestations or endorsements from clients?
Testimonials, LinkedIn endorsements, quoted references. Written by the client, attributable to them by name, with permission.
Are outcomes tied to your specific work, not general company success?
Attribution. A buyer wants to know what changed because of you, not what changed while you happened to be there.
Do you have before-and-after documentation for the outcomes you cite?
Baseline numbers before your engagement, comparable numbers after. Screenshots, dashboards, memos, or client reports that establish the delta.
where proof stands against your current price
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Each dimension below is a category of proof a decision-maker looks for when a price sits above the reference range. Missing dimensions do not make your work less valuable. They make the value harder to defend on paper.
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Assumptions used: your descriptions of each proof dimension across your recent client work. The score reflects the descriptions you selected. It does not evaluate the specific language or persuasive strength of any actual case study, testimonial, or document.
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This assessment helps you examine whether your case studies contain clear results, attributable contributions, and supporting records. It does not establish what a buyer will pay.
If a proposal or renewal is approaching, Decision Desk™ can examine the evidence and assumptions behind your proposed fee and prepare a documented position for the discussion.
Bring one date to the Review: the proposal submission or renewal discussion date. If it is not set, say so.
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