Forensic intake.

Approximately 8 minutes. The Audit begins production once your data is received.

Section A · Identity verification

1. Email address *

As it appeared on your Stripe payment.

2. First name *

As it appeared on your Stripe payment.

3. Last name *

4. Stripe receipt number *

Begins with ch_ or pi_. Find this in your Stripe receipt email subject line or in the body of the receipt. Skip only if you cannot locate it.

Section B · Domain authority

5. Your primary professional domain or industry before you became a speaker *

Example: Corporate sales leadership in pharmaceuticals. Executive HR in financial services. Clinical practice in pediatrics.

6. Years of documented professional expertise before your speaking career began *

Total years of corporate, clinical, founder, advisory, military, executive, ministry, athletic, or performing arts experience. Count it all.

7. Years actively speaking *

Include both paid and unpaid speaking. If less than one year, enter 0.

8. LinkedIn profile URL *

Full URL beginning with https://www.linkedin.com/. Used to verify documented authority.

Section C · Documented credentials

9. Documented credentials and authority markers *

List every credential the market would recognize. Examples: TEDx talk titles and years. LinkedIn Top Voice status and year. Published books with titles and publishers. Industry awards with issuer and year. Major media features with outlet name and year. Corporate tenure with role and years. Major conference keynotes with event name and year. The more specific, the more defensible the verdict.

Section D · Current fee architecture

10. Current speaking fee floor (USD) *

The lowest fee you have accepted in the past 12 months. Include zero if you have spoken for free.

11. Current speaking fee ceiling (USD) *

The highest fee you have been paid in the past 12 months.

12. Target fee floor (USD) *

The fee you want to charge as a floor for every future engagement.

13. Paid speaking engagements delivered in the past 12 months *

Count engagements where money changed hands. Exclude unpaid bookings.

Section E · The Beginner Tax™ diagnostic

14. Within the past 12 months, have you been told to speak for free or for “exposure”? *

15. Within the past 12 months, have you accepted non-cash considerations (hotel, meals, golf, association membership) in lieu of cash payment? *

16. Have you been told to “build your reel” or “earn your way up” despite documented prior expertise? *

Section F · Wins documentation

17. Top three to five documented speaking wins *

For each win, provide: (1) the event or client name (use “redacted” if NDA prevents naming), (2) the situation that brought you in, (3) what you delivered, (4) the measurable outcome (audience size, conversion data, contracts produced, media coverage, IP licensed, follow-on bookings). Be specific. Numbers defend the verdict.

Section G · Strategic context

18. Target audience and sector for your next bookings *

Example: Tech CHROs. Healthcare executive women’s leadership programs. Financial services DEI conferences.

19. Anything else you want Cynthia to know before she begins your Audit

Optional.

The 14-business-day delivery clock starts the day this intake arrives.